Take Back Monday.

We help publishers aggregate & normalize
their ad revenue and campaign data into a single source of truth.

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The word "Burt." in white text on a black background.

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Discrepancy Management, Pacing, & Billing

Analyze performance, campaign pacing, and revenue-at-risk. Reconcile 3p:1p delivery data and discover critical insights before they lead to billing discrepancies and client dissatisfaction.

Dashboard displaying campaign performance metrics, including impressions, viewable rate, and clicks, with graphs for impressions and CTR, device distribution, and performance by site.

Client-Facing Reporting

Automate client end-of-month or end-of-campaign data report creation. Create pixel-perfect slide decks with the push of a button.

Inventory Forecasting &
Yield Management

Forecast available inventory and audience to avoid overbooking and under-delivery. Get revenue, delivery & CPM analytics, and recommendations on increasing revenue and improving sales performance.

Status and forecast delivery chart showing two statuses: one with 153K delivered and 802K under-delivered, forecasted at 14% delivery; the other with 145K delivered and 22K under-delivered, forecasted at 100% delivery.

Industry Benchmarking

Contextualize your performance so that you can identify opportunities. Compare your eCPM across advertisers and ad & device types with direct and programmatic benchmarks.

Dashboard displaying eCPM comparison, benchmark eCPM, and eCPM percentage of benchmark with a line and bar graph showing trends over several days in January.

Smart Alerting

Customized alerts and notifications that are delivered to your inbox for direct and programmatic campaigns. Tailored for individuals managing campaigns, team leads, site teams, and management.

Blurred infographic showing eCPM graph and pie chart labeled "Top Buyer by Partner."

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Sales Intelligence

Find revenue opportunities hiding in your data. Uncover high-intent advertisers, reclaim lapsed deals, and prioritize outreach with confidence. No guesswork required.