Resources
The latest thinking from Burt Intelligence. Explore case studies, research, product updates, and practical insights for publishers and retail media networks.
5 Financial Best Practices for Publishers
From managing discrepancies and forecasting inventory to improving reporting and automation, here are five ways publishers can strengthen their advertising revenue operations.
Burt Integration Roundup: Q1 2024
Burt continued to expand its integration ecosystem in Q1 2024 with new connections across platforms.
5 Ways Publishers Can Actually Use AI
From conversational access to advertising data and entity resolution to inventory forecasting, five ways publishers can put AI to practical use across their operations.
New from Burt: Burt Benchmarks Premium
Burt Benchmarks Premium launched in December 2023, giving publishers access to direct and programmatic advertising benchmarks built from the Burt Data Network.
Case Study: How National Public Media Unified Advertising Data with Burt
National Public Media unified fragmented advertising data with Burt, automating pacing, billing, and reporting workflows while saving an estimated $300,000 annually.