Resources
The latest thinking from Burt Intelligence. Explore case studies, research, product updates, and practical insights for publishers and retail media networks.
Open Auction Benchmarks: August 2026
Explore Burt Intelligence’s August 2026 Open Auction Benchmarks, featuring CPM, fill rate, viewability, and other key programmatic advertising trends across the Open Web.
From Data to Decisions: Rethinking Publisher Revenue
In an interview with Beeler.Tech, Burt CEO Shay Brog explores how publishers can connect revenue operations, move from descriptive to prescriptive analytics, and build toward a system of intelligence.
Open Auction Benchmarks: July 2026
Explore Burt Intelligence’s July 2026 Open Auction Benchmarks, featuring CPM, fill rate, viewability, and other key programmatic advertising trends across the Open Web.
Open Auction Benchmarks: June 2026
Explore Burt Intelligence’s June 2026 Open Auction Benchmarks, featuring CPM, fill rate, viewability, and other key programmatic advertising trends across the Open Web.
Why AI Needs Reconciled Revenue Data: Lessons for Publishers
AI can tolerate imperfect data in many domains, but publisher revenue is different. Learn why reconciled revenue data is the foundation for trustworthy AI, accurate reporting, and confident decision-making.
Open Auction Benchmarks: May 2026
Explore Burt Intelligence’s May 2026 Open Auction Benchmarks, featuring CPM, fill rate, viewability, and other key programmatic advertising trends across the Open Web.
Open Auction Benchmarks: April 2026
Explore Burt Intelligence’s April 2026 Open Auction Benchmarks, featuring CPM, fill rate, viewability, and other key programmatic advertising trends across the Open Web.
Open Auction Benchmarks: March 2026
Explore Burt Intelligence’s March 2026 Open Auction Benchmarks, featuring CPM, fill rate, viewability, and other key programmatic advertising trends across the Open Web.
Open Auction Benchmarks: February 2026
Explore Burt Intelligence’s February 2026 Open Auction Benchmarks, featuring CPM, fill rate, viewability, and other key programmatic advertising trends across the Open Web.
Open Auction Benchmarks: January 2026
Explore Burt Intelligence’s January 2026 Open Auction Benchmarks, featuring CPM, fill rate, viewability, and other key programmatic advertising trends across the Open Web.
Open Auction Benchmarks: December 2025
Explore Burt Intelligence’s December 2025 Open Auction Benchmarks, featuring CPM, fill rate, viewability, and other key programmatic advertising trends across the Open Web.
Open Auction Benchmarks: November 2025
Explore Burt Intelligence’s November 2025 Open Auction Benchmarks, featuring CPM, fill rate, viewability, and other key programmatic advertising trends across the Open Web.
Open Auction Benchmarks: October 2025
Explore Burt Intelligence’s October 2025 Open Auction Benchmarks, featuring CPM, fill rate, viewability, and other key programmatic advertising trends across the Open Web.
Open Auction Benchmarks: September 2025
Explore Burt Intelligence’s September 2025 Open Auction Benchmarks, featuring CPM, fill rate, viewability, and other key programmatic advertising trends across the Open Web.
Open Auction Benchmarks: August 2025
Explore Burt Intelligence’s August 2025 Open Auction Benchmarks, featuring CPM, fill rate, viewability, and other key programmatic advertising trends across the Open Web.
Open Auction Benchmarks: July 2025
Explore Burt Intelligence’s July 2025 Open Auction Benchmarks, featuring CPM, fill rate, viewability, and other key programmatic advertising trends across the Open Web.
Open Auction Benchmarks: June 2025
Explore Burt Intelligence’s June 2025 Open Auction Benchmarks, featuring CPM, fill rate, viewability, and other key programmatic advertising trends across the Open Web.
Open Auction Benchmarks: May 2025
Explore Burt Intelligence’s May 2025 Open Auction Benchmarks, featuring CPM, fill rate, viewability, and other key programmatic advertising trends across the Open Web.
Open Auction Benchmarks: April 2025
Explore Burt Intelligence’s April 2025 Open Auction Benchmarks, featuring CPM, fill rate, viewability, and other key programmatic advertising trends across the Open Web.
Open Auction Benchmarks: March 2025
Explore Burt Intelligence’s March 2025 Open Auction Benchmarks, featuring CPM, fill rate, viewability, and other key programmatic advertising trends across the Open Web.